Professor in Practice, Director Center for Modeling and Simulation
Areas of SpecializationCyberpsychology; emarketing design interfaces; virtual culture; virtual humans and synthetic societies; interactive project management
Marjorie A. Zielke, PhD, is a Professor in Practice of Arts and Technology and Director of the Center for Modeling and Simulation.
Dr. Zielke is the UT Dallas principal investigator on interactive and digital media and simulation projects oriented largely toward health and medicine, defense and law enforcement, and education. Current and recent projects include a virtual dyslexia teacher in coordination with the Luke Waites Center for Dyslexia and Learning Disorders at Texas Scottish Rite Hospital Center; a KINECT-based serious game to help patients with chronic back pain fear, in collaboration with and funded by the University of Alabama at Birmingham; a Leap-Motion-based simulated potential drunk driver, developed in conjunction with Sam Houston State University and Eye T Plus; an extensive computer and mobile learning module on personal protective equipment (PPE) for infectious disease sponsored by the UT Health Science Center at San Antonio; Emotive Virtual Patients in collaboration with the University of Texas Southwestern Medical School (UTSW) and sponsored by the UTSW Medical School Foundation; and the UT TIME Portal, a serious-game based learning platform sponsored by UT Dallas to teach communication methods to premed students, also in conjunction with UTSW.
Other projects include the First Person Cultural Trainer (FPCT), sponsored by TRADOC G2 Intelligence Support Activity; An Interactive Respiratory Training Game for Undergraduate Nursing Students, sponsored by the Transforming Undergraduate Education (TUE) program at UT Systems through the UT Arlington College of Nursing (UTACON); the Neonatal Nurse Practitioner Program, a web-based educational blended-learning portal called NursingAP.com, sponsored by the Health Resources and Services Administration (HRSA) through UTACON; and GLIMPSE (A Game to Learn Important Communications Methods for Patient Safety Enhancement) a social-media based educational game to enhance Physician/Nurse communication sponsored by the Agency for Healthcare Research and Quality (AHRQ) through collaboration with UTACON and Baylor Health Care System.
Many of Dr. Zielke's major completed projects have won national and international awards. The UT TIME Portal won Best in Show in the 2015 Faculty/Staff category at the International Meeting for Simulation in Healthcare. Dr. Zielke and colleagues won the same award in 2014 for GLIMPSE. Dr. Zielke’s team was also invited to present at the prestigious Society for Simulation in Healthcare & Institute of Medicine’s Global Forum on Innovation in Health Professional Education (IHPE) in 2015.
FPCT won the government category in the Serious Games Competition at the Interservice/Industry Training Simulation and Education Conference in 2011. FPCT also won first place in the "Innovations in Department of Defense Gaming" competition at the GameTech 2011 Conference in Orlando, Florida. In addition, FPCT won the cross function award from the National Training and Simulation Association (NTSA) in January 2010 and was also a finalist for the Governor's Cup at IITSEC in Orlando, Florida in 2009.
In September 2013, Zielke was named by University President, Dr. David Daniel, as one of the top 12 professors on the UT Dallas campus (out of approximately 500 faculty), based on expenditures from externally funded sources in FY13.
Dr. Zielke has held numerous positions within the Modeling and Simulation Community. She is currently on the program board for both Human Computer Interaction International (HCII) Virtual and Augmented Reality (VAMR) and the IEEE International Conference on Serious Games and Applications for Health (SeGAH). Other recent positions include Vice President for Education for the Society for Modeling & Simulation International (SCS) and Deputy Chairman of the National Modeling and Simulation Coalition (NMSC).
She is frequently an invited speaker at well-known national and international conferences that focus on digital media simulation to include IITSEC, the International Training and Education Conference (ITEC), GameTech and Meaningful Play at Michigan State University. She teaches classes - through face-to-face, online and blended formats - in cyberpsychology, big data for advertising and media design, virtual humans and synthetic societies, transformational technology development, creating autonomous technology, and screenless interface design. She has several years of industry management experience in e-learning and e-business development
PhD in Humanities - Aesthetic Studies, The University of Texas at Dallas
MBA, The University of Texas at Arlington
Master's Degree in International Business, University of Dallas
Bachelor's Degree in Journalism, University of Illinois, Champaign-Urbana