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Business Administration Course Descriptions
BA 2301 (BUSI 2301) Business and Public
Law (3 semester hours) Commercial and administrative law, focusing
on the law of contracts, agency, bailments, property, and laws of partnerships
and corporations. (3-0) Y
BA 3301 Employment Law (3 semester hours) This
course will introduce students to the various legal issues that are
involved in the modern employment relationship. The topics covered
will include employment contracts, employment-at-will, anti-discrimination
laws, occupational health and safety, pay equity, employee privacy,
and other relevant topics. Prerequisite: BA 2301. (3-0) Y
BA 3310 Entrepreneurial Finance for Non-Business
Majors (3 semester hours) This course explores the process
of raising capital and managing the capital in entrepreneurial new ventures.
The course will focus on the issues of forecasting cash flows, cash
flow management, capital budgeting, valuation, capital structure and
the various financing methods and mechanisms available to entrepreneurs
(bootstrapping, angel investors, venture capitalists, IPOs seeking to
raise capital for a new venture). Prerequisite: AIM 2301 and at least
sophomore standing or consent of instructor. This course cannot be used
to fulfill degree requirements by students in the School of Management.
(3-0) Y
BA 3311 Business Communications (3
semester hours) This course introduces students to various types of
professional communication, both written and oral. Students practice
skills in communication styles such as memos, email, research reports,
proposals, presentations, and interviews. Students may receive credit
for either BA 3311 or AIM 3311 to fulfill degree requirements. Prerequisites:
BA 3351, MATH 1325, RHET 1302. (3-0) S
BA 3341 Business Finance (3 semester
hours) An introduction to financial decision making and the valuation
of business enterprises. The course focuses on the use of discounted
cash flow techniques in the selection of capital investment projects.
Additional topics include financial planning, exchange rates, risk
and return trade-offs in financial markets, financing decisions and
dividend policy. Pre/Co-requisite: STAT 3360. Prerequisites: AIM 2301,
AIM 2302, MATH 1326, and MATH 2333. (3-0) Y
BA 3345 Introduction to Leading and Managing (3 semester hours) This course will deal with theories and
techniques of leadership and management. The course will start with
a general overview of major theories on leadership and management. The
main focus of this course is on the relationship between individual
action and group and organizational performance. A major highlight of
the course will be discussion of how the Motives-Theory-Practice triad
is shaping the business world. Prerequisite: BA 3361 and MATH 1326.
(3-0) Y
BA 3351 Introduction to Management Information
Systems (3 semester hours) Introduction to basic management
information systems and computer concepts. Emphasis on the various facets
of the computer, information processing including computer applications,
processing data into information, computer hardware, file organization
and databases, communications, and information system development. Use
of word processing, spreadsheet, and database application software to
develop PC skills. Cannot be used to satisfy degree requirements for
majors in the School of Engineering and Computer Science. (3-0) S
BA 3352 Production Management (3
semester hours) Applications of operations research methods to production
problems. Production processes in the business firm with emphasis on
forecasting, production planning, and production control techniques.
Prerequisites: MATH 1326, MATH 2333, and STAT 3360. (3-0) Y
BA 3360 Quantitative Methods in Decision
Making (3 semester hours) This course introduces the basic
concept of quantitative approaches to decision making. It is designed
to provide students with a sound conceptual understanding of the role
that quantitative models play in helping business people make better
decisions. It emphasizes the application of a wide variety of quantitative
techniques to the solution of problems in the areas of finance, economics,
marketing, and operations. The electronic spreadsheet is used as the
principal device for building models, and the course covers the concepts
of effective spreadsheet design and use. Prerequisite: MATH 1326. (3-0)
BA 3361 Organizational Behavior
(3 semester hours) An integrated social science approach to understanding
organizational issues. This course explores theories and concepts derived
from diverse fields including psychology, sociology, economics and anthropology.
The topics include: learning and motivation; attitudes, values and ethics;
perception; communication; leadership; group dynamics; deision making;
power and politics; conflict and negotiation; and organizational structure.
(3-0) S
BA 3365 Principles of Marketing
(3 semester hours) Marketing principles including marketing planning,
the decision making environment, market measurement, product decisions,
promotion, pricing, and distribution. Special emphasis placed upon the
determination and evaluation of market segments. (3-0) S
BA 3372 Export Market Development
(3 semester hours) Survey of factors affecting export markets. Examination
of free trade versus strategic trade; trade protectionism; role and
influence of the WTO; impact of regional trade agreements (e.g. NAFTA,
EU); supply chain management, logistics and distribution challenges;
and trade finance. BA 3372 and BA 3374 cannot both be used to satisfy
degree requirements. (3-0) Y
BA 3374 International Marketing
(3 semester hours) Analysis of environment of international marketing.
Survey of techniques of international marketing management. BA 3372
and BA 3374 cannot both be used to satisfy degree requirements. Prerequisites:
BA 3365 and MATH 1326. (3-0) Y
BA 4305 Strategic Management (3
semester hours) Capstone-level course requiring integration of all
fields of business. Students will draw on their broadened awareness
of various environmental influences (social and political) to solve
business problems. Management alternatives will be examined with an
ethical perspective relating policy trends to the strategic planning
mode. Pre/Co-requisite: BA 4371, Prerequisites: BA 3341, BA 3351,
BA 3352, BA 3361 and BA 3365. (3-0) S
BA 4307 Corporations, Politics and Society
(3 semester hours) Overview of the corporation as a political participant
in the American political system. Topics include corporate political
action committees, business lobbying, grassroots programs, Federal Election
Campaign Act, and labor involvement. (3-0) Y
BA 4308 Entrepreneurship (3 semester
hours) This course explores all aspects of entrepreneurship and the
process of creating new ventures. Topics will include the role of entrepreneurship
in the economy, opportunity recognition and evaluation, bootstrapping,
entrepreneurial strategies, venture finance, writing a business plan
and managing the crowth process. Student teams will prepare and present
business plans during the semester. Prerequisite: AIM 2300 or AIM 2301.
(3-0) Y
BA 4309 Regulation of Business (3
semester hours) Examines the broad subject of government regulation
of business, and focuses on the source of the demand for government
regulation, its translation into legislation, its administration, and
its impact. Emphasis is placed on high impact regulatory programs, such
as antitrust, health, safety, and environmental laws. Prerequisites:
ECO 2302 and MATH 1325. (3-0) Y
BA 4310 Entrepreneurial Finance
(3 semester hours) This course explores the process of raising capital
and managing the capital in entrepreneurial new ventures. The course
will focus on the issues of forecasting cash flows, cash flow management,
capital budgeting, valuation, capital structure and the various financing
methods and mechanisms available to entrepreneurs (bootstrapping,
angel investors, venture capitalists, IPOs seeking to raise capital
for a new venture). Prerequisites: AIM 2301 and BA 3341. (3-0) Y
BA 4311 Entrepreneurial Strategy
(3 semester hours) This course is designed to show students how to
identify potential business opportunities, determine what constitutes
a good business model, and to strategically implement a business proposal.
Topics of focus include an overview of the entrepreneurial process,
determinants of venture success in high tech and other business environments,
and strategies for industry entry and venture growth. Prerequisites:
AIM 2300 or AIM 2301 and at least sophomore standing. (3-0) Y
BA 4318 Programming in Visual Basic
(3 semester hours) Business application development using Visual Basic.
Topics include fundamental Basic programming, graphical user interface
programming, ActiveX and data controls, and integration with other applications
such as Access. Prerequisites: BA 3351, MATH 1326, and MATH 2333. (3-0)
Y
BA 4319 Programming in C++ (3 semester
hours) This course will introduce students to concepts in object-oriented
programming. Students will develop application programs using C++.
Application development using Java will also be introduced. Cannot
be used to satisfy degree requirements for majors in the School of
Engineering and Computer Science. Prerequisites: BA 4318, MATH 1326,
and MATH 2333. (3-0) T
BA 4320 Desktop Computing with Applications
(3 semester hours) Use of microcomputer applications for the development
of effective business solutions. The primary thrust of this course
is to provide students with a strong understanding of Web design principles
in the planning, graphics development, publishing, maintaining, and
publicizing of a Web site. Business Modeling and applied Business
Process analysis will also be covered. Emphasis is placed on using
productivity applications to increase productivity in a business environment.
Software applications used by students will include a spreadsheet,
HTML, presentation/web graphics, and word processing. Cannot be used
to satisfy degree requirements for majors in the School of Engineering
and Computer Science. Prerequisites: BA 3351 and MATH 1325. (3-0)
S
BA 4321 Database Fundamentals (3
semester hours) Database theories, conceptual data modeling techniques,
database management, and database development practice with emphasis
on relational database systems. Topics include entity relationship
data model, data planning, data administration, SQL, relational theories,
distributed databases, database development project, and other database
management issues, such as concurrency control, data security, and
integrity. A database management system software package is used to
implement working database systems. Cannot be used to satisfy degree
requirements for majors in the School of Engineering and Computer
Science. AIM 3321 and BA 4321 cannot both be used to satisfy degree
requirements. Prerequisites: AIM 2301, AIM 2302, BA 3351 and MATH
1325. (Same as AIM 3321) (3-0) Y
BA 4322 Systems Analysis and Design
(3 semester hours) An overview of systems development methodologies
will be presented. In addition to concepts in systems analysis and design,
the students will be exposed to concepts in project management, and
information gathering techniques. Projects focusing on the use of CASE
tools will also be an integral part of the course. Cannot be used to
satisfy degree requirements for majors in the School of Engineering
and Computer Science. Prerequisites: BA 4321, MATH 1326, and MATH 2333.
(3-0) Y
BA 4323 Business Data Communications
(3 semester hours) IS managers need to have an in depth understanding
of a gamut of issues relating to data communication and distributed
processing, including technical, economic, and managerial details. The
course will focus on currently observed industry trends, including the
digital convergence of voice, video and data, enterprise wide connectivity,
distributed computing environments, and the massive demand for Internet-based
open systems. Cannot be used to satisfy degree requirements for majors
in the School of Engineering and Computer Science. Prerequisites: BA
3351, MATH 1326 and MATH 2333. (3-0) Y
BA 4324 Information Systems Management
(3 semester hours) Management of the information technology within an
organization is a critical activity. Students will be introduced to
issues relating to IT investment, management of IT, and using IT for
competitive advantage. Prerequisites: BA 3351, MATH 1326 and MATH 2333.
(3-0) Y
BA 4326 Systems Development Project
(3 semester hours) Students will be required to perform analysis, design,
and implementation of a real-life project within an organization. Students
will be organized into teams and will be required to use the concepts
taught in the earlier classes on systems development. Cannot be used
to satisfy degree requirements for majors in the School of Engineering
and Computer Science. Prerequisites: BA 4318, BA 4322 and BA 4323. (3-0)
Y
BA 4328 Decision Support and Expert Systems
(3 semester hours) The course will focus on the design and development
of Decision Support and Expert Systems. The development of Intelligent
Systems and the role they play in the organization will also be addressed.
Prerequisites: BA 4321, MATH 1326, and MATH 2333. (3-0) T
BA 4329 Electronic Commerce (3 semester
hours) As an increasing number of business transactions take place using
an electronic medium, there is a need for business managers to understand
how these new technologies transform the way companies and individuals
are doing business. This course offers a general background on electronic
commerce and its impact on business. Topics include the evolution of
information systems, economics of electronic transactions, Internet
marketing, and issues related to virtual organizations. Prerequisites:
BA 3351, MATH 1326, and MATH 2333. (3-0) T
BA 4330 Information Technology Security and
Audit (3 semester hours) This course provides an overview of
common security practices and introduces the concepts related to applied
security technologies. Topics include cryptography (encryption and decryption,
digital signatures and certificates), risk management (threat analysis,
cost benefit analysis), security audit (intrusion detection and security
assurance), disaster recovery (contingency planning, incident handling,
security training and awareness), network security technologies (firewalls,
VPN), security policy (types of policy, implementation considerations,
workplace privacy), and E-Commerce security issues (security requirements,
hacker techniques, online privacy). Cannot be used to satisfy degree
requirements for majors in the School of Engineering and Computer Science.
Prerequisite: BA 4323. (3-0) Y
BA 4331 Programming in JAVA (3 semester
hours) Business application development using JAVA. Topics include the
fundamentals of Java programming, applets programming for web-based
systems, and object-oriented programming concepts. Cannot be used to
satisfy degree requirements for majors in the School of Engineering
and Computer Science. Prerequisites: BA 4318, MATH 1326 and MATH 2333.
(3-0) Y
BA 4332 Negotiation and Dispute Resolution
(3 semester hours) This course explores the theories, processes and
practical techniques of negotiation so that students can successfully
negotiate and resolve disputes in a variety of situations including
interpersonal and group settings. Emphasis is placed on understanding
influence and conflict resolution strategies; identifying interests,
issues, and positions of the parties involved; analyzing co-negotiators,
their negotiation styles, and the negotiation situations; and managing
the dynamics associated with most negotiations. Practical skills are
developed through the use of simulations and exercises. Prerequisite:
BA 3361 or consent of instructor and MATH 1325. (3-0) Y
BA 4335 Marketing Research (3 semester
hours) This course provides an overview of the entire marketing research
process which includes problem definition, research design, use of secondary
data, collecting primary data, designing surveys, sampling, fieldwork,
basic data analysis, and reporting of findings. Emphasis will be on
using market research to make better marketing decisions. Students are
expected to know basic marketing and have an aptitude for quantitative
analysis. Prerequisites: BA 3365 and MATH 1326. (3-0) Y
BA 4336 Marketing Strategy (3 semester
hours) This course provides an overview of how strategy is developed
in marketing. This course emphasizes the integration of knowledge from
previous marketing courses and related disciplines. Topics include planning
and development of policies, implementation and evaluation of the entire
marketing strategy. Case analyses and/or simulation games are employed.
Prerequisites: BA 3365, MATH 1326 and MATH 2333. (3-0) Y
BA 4337 Product and Brand Management
(3 semester hours) This course discusses concepts and cases of planning,
building, measuring and management of brands and products. It covers
topics such as new product development, branding, brand equity, product
and service quality, brand positioning, perceptual mapping, long term
brand management, and the product life cycle. Prerequisites: BA 3365,
MATH 1326 and MATH 2333. (3-0) Y
BA 4338 Sales and Distribution Management
(3 semester hours) This course covers professional selling practices
and sales management (including functions, evaluation, and compensation
of sales force), as well as wholesaling and retailing (including positioning,
merchandising, inventory pricing, buying, advertising, promotion, services
and customer satisfaction), and channel management (design, functions,
logistics, supply chain and channel relationships). Prerequisites: BA
3365, MATH 1326 and MATH 2333. (3-0) Y
BA 4339 Advertising (3 semester
hours) Examine the principles and practice of Advertising, PR and Promotions.
Topics include: the role of the ad agency; the advertising plan based
on marketing, research, and consumer behavior; Integrated Marketing
Communications; communication goals and measurement, advertising, budgeting,
advertising buying, media planning, media scheduling, and art, copy,
creativity and production of ads in different media. We also discuss
social, ethical and legal issues in advertising. Prerequisites: BA 3365,
MATH 1326, and MATH 2333. (3-0) Y
BA 4345 Money and Capital Markets
(3 semester hours) Examines the operation of financial markets and financial
intermediaries, along with their role in providing financing to the
corporate and public sectors of the economy. The objective of this course
is to provide detailed knowledge of a variety of financial instruments
and the markets in which they trade. Topics covered include the banking
system, the markets for short-term securities, financial derivatives,
and the market for foreign exchange. Prerequisites: BA 3341 and BA 3351.
(3-0) S
BA 4346 Investment Management (3
semester hours) Examines a wide range of issues concerning the management
risk and the measurement of investment performance. The objective
of the course is to provide an understanding of the role of modern
financial theory in portfolio management and to present a framework
for addressing a wide range of issues in the management of financial
assets. The topics covered include valuation, the measurement of risk
and portfolio performance, the management of portfolios of fixed income
securities, and derivative securities. Prerequisites: BA 3341, BA
3351 and STAT 3360. (3-0) S
BA 4347 Applied Corporate Finance
(3 semester hours) Integrates a variety of advanced topics in corporate
financial decision making in examining the development of the financial
strategy of the firm. Emphasis will be placed on the valuation of the
firm and the impact of financial markets on corporate investment and
financing decisions. Co-requisites: BA 3341 and BA 3351. (3 0) Y
BA 4348 Options and Futures Markets
(3 semester hours) Examines the valuation of derivative securities such
as options and futures contracts, as well as the use of these instruments
in managing business and financial risks. The topics to be covered include
the pricing of futures contracts, swaps, and options, as well as the
use of derivative instruments in hedging, portfolio insurance, and exotic
options. Prerequisite: BA 4346. (3-0) Y
BA 4349 Management of Financial Institutions
(3 semester hours) Study of the financial management of commercial banks
and other financial intermediaries. Emphasis will be given to the analysis
of financial performance, lending decisions, asset-liability management,
and the management of institutional capital requirements. Additionally,
strategic considerations such as evolving information technology, the
changing regulatory environment and the impact of global competition
in financial services will be examined. Prerequisite: BA 4345. (3-0)
Y
BA 4350 Personal Financial Management and
Planning (3 semester hours) Application of the principles
of financial management to lifetime consumption and retirement planning.
Emphasizes the integration of personal savings and investment decisions
with life insurance programs and estate planning. Topics covered include
the role of property, health, life insurance; tax-deferred investment
vehicles, as well as fixed income and equity investment alternatives
such as mutual funds. Prerequisite: BA 4346. (3-0) Y
BA 4355 E-Business Technologies and Web Applications
(3 semester hours) The objective of this class will be to gain an understanding
of the Information Technologies (IT) that support and drive E-business
and E-business applications. The emphasis in the class will be on the
IT architecture of an E-business. Specifically we will study technologies
that underlie the Internet and Web, together with client-side and server-side
computing. Cannot be used to satisfy degree requirements for majors
in the School of Engineering and Computer Science. Prerequisites: BA
4318 and BA 4321. (3-0) Y
BA 4356 Enterprise Resource Planning
(3 semester hours) The objective of this course is to introduce the
concept of Enterprise Resource Planning and to understand the issues
in the selection and implementation of ERP software. There will also
be a discussion on the architectural issues involved in executing a
client-server application. Students will get hands-on experience with
available ERP software and learn about implementation issues that arise
in real organizations. Cannot be used to satisfy degree requirements
for majors in the School of Engineering and Computer Science. Prerequisites:
BA 3351, MATH 1326, and MATH 2333. (3-0) Y
BA 4361 International Finance Management
(3 semester hours) Study of world financial markets and institutions,
foreign exchange exposure and management, foreign direct investment,
and issues involved in the financial management of multinational firms.
Prerequisite: BA 3341. (3-0) Y
BA 4366 Introduction to Supply Chain Management
(3 semester hours) This course introduces the key players and challenges
in a supply chain (SC). Type of facilities, inventory and transportation
options, and the role of information in running SCs are discussed. The
objectives of different players in SCs are laid out and contrasted with
each other. This motivates the discussion of integration/coordination
of the players, a central theme in SC management. Operations and tradeoffs
in service supply chains (i.e., air/sea lines, health care, hotels,
and restaurants) are examined. Prerequisite: BA 3352. (3-0) Y
BA 4367 Introduction to Project Management
(3 semester hours) Project management is concerned with the management
and control of a group of interrelated taks required to be completed
in an efficient and timely manner for the successful accomplishment
of the objectives of an overall project. Since each project is usually
unique in terms of task structure, risk characteristics and objectives,
the management of projects is significantly different from the management
of repetitive processes designed to produce a series of similar products
or services. Large-scale projects are characterized by a significant
commitment of organizational and economic resources coupled with a high
degree of uncertainty. The objective of this course is to enhance the
ability of participants to respond to the challenges of large-scale
projects so that they can be more effective as project managers. We
study in detail up-to-date concepts, models, and techniques useful for
the evaluation. Prerequisite: BA 3352. (3-0) Y
BA 4371 International Business (3
semester hours) Examination of worldwide patterns of trade and investment.
Overview of financial, managerial, and marketing problems confronted
by multinational firms. Prerequisites: BA 3365, MATH 1326 and MATH
2333. Pre/Corequisite: BA 3341. (3-0) S
BA 4372 International Organizational Behavior
and Human Resource Management (3 semester hours) The course
examines cultural complexity in the uncontrollable business environments
in foreign markets. The course covers management of problems derived
from cultural differences, the lack of adaptability of expatriates and
their families in host countries, and recruitment, training and motivation
for international assignments. Prerequisites: BA 3361, MATH 1326 and
MATH 2333. (3-0) Y
BA 4373 Global Strategy (3 semester
hours) Study of the challenges that multinational firms face, including
managing across national borders, managing international strategic alliances,
managing headquarters-subsidiary relationships, and developing global
capabilities. Prerequisites: BA 4371, MATH 1326 and MATH 2333. (3-0)
Y
BA 4399 Senior Honors in Business Administration
(3 semester hours) For students conducting independent research for
honors theses or projects. (3-0) S
BA 4V81 Business Administration Individual
Study in Decision Sciences (1-3 semester hours) May be repeated
for credit as topics vary (3 hours maximum). ([1-3]-0) R
BA 4V82 Business Administration Individual
Study in Finance (1-3 semester hours) May be repeated for
credit as topics vary (9 hours maximum). ([1-3]-0) S
BA 4V83 Business Administration Individual
Study in Marketing (1-3 semester hours) May be repeated for
credit as topics vary (9 hours maximum). ([1-3]-0) S
BA 4V84 Business Administration Individual
Study in Organizational Strategy and International Management (1-3
semester hours) May be repeated for credit as topics vary (9 hours
maximum). ([1-3]-0) R
BA 4V91 Seminar Series in Decision Sciences (1-3
semester hours) Discussion of selected topics and theories in the decision
sciences. May be repeated for credit as topics vary (9 hours maximum).
([1-3]-0) R
BA 4V92 Seminar Series in Finance
(1-3 semester hours) Discussion of selected topics and theories in
finance. May be repeated for credit as topics vary (9 hours maximum).
([1-3])-0) R
BA 4V93 Seminar Series in Marketing
(1-3 semester hours) Discussion of selected topics and theories in
marketing. May be repeated for credit as topics vary (9 hours maximum).
([1-3]-0) S
BA 4V94 Seminar Series in Organizational
Behavior, Strategy and International Management (3 semester
hours) Discussion of selected topics and theories in organizational
behavior, strategy and international management. May be repeated for
credit as topics vary (9 hours maximum). ([1-3]-0) S
BA 4V95 Seminar Series in Information Systems
(1-3 semester hours) Discussion of selected topics and theories in
information systems. May be repeated for credit as topics vary (9 hours
maximum). Prerequisite: BA 4318. ([1-3]-0) S
BA 4V96 Seminar Series in Operations Management (1-3
semester hours) Discussion of selected topics and theories in operations
management. May be repeated for credit as topics vary (9 hours maximum).
([1-3]-0) S
Special Topics
Business Administration
BA 4V00 Special Topics (1-3 semester
hours) Course is designed to further develop a student’s business
knowledge through appropriate developmental work experiences in a real
business environment. Student is required to identify and submit specific
Business Learning Objectives (Goals) at the beginning of the semester.
At semester end the student must prepare an oral presentation, reflecting
on the knowledge gained in the work experience. Student performance
is evaluated by the work supervisor. May be repeated for credit as
topics vary (9 hours maximum). (Same
as ATEC 4340 when topic is Issues in Arts and Technology) (Same as
ISSM 4V83) ([1-3]-0) S |
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